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HELLO AIDA - the spark youth empowerment platform in Nigeria

Hello AIDA

Stop Press! ‘AIDA’ is not a female name!   By Lampe Omoyele If the headline of this article got your attention, it has fulfilled the ‘A’ of ‘AIDA’, one...

PR and Advertising - the spark youth empowerment platform in Nigeria

PR and Advertising – Two Sides of a Coin

Are there any real differences between PR and advertising or it is a figment of our imagination?   By Edafe Onoriode As communications professionals, sometimes we...

meet Genesis the PR Strategist - the spark youth empowerment platform in Nigeria

Meet Genesis – The PR Strategist

Genesis Akpoloyowa Odosamawmen, also known as Gendgreat, is a PR Strategist. “I create, I support, I inspire and develop talents with skills that have been honed with...

Meet Ayodele – The Music Public Relations Expert

Ayodele Adepoju is a Music Public Relations virtuoso who helps new artistes get their music heard. He started his music blog ‘We Plug Good Music’ as a side hustle in...