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Social media and Nigerian advertising - the spark youth empowerment platform in Nigeria

Social Media and Nigerian Advertising

Influencing consumer behaviour is the name of the game and social media is fast changing the playing field.   By Kanyinsola Ojeshina ‘’Joygirl, you can’t help...

Storytelling in the new age of new media - the spark youth empowerment platforms in Nigeria

Storytelling in the Age of New Media

To be a winning brand in this age of New Media, you have to understand how to engage with your audience by unforgettable storytelling with your product or service as the...

AI and the future of advertiising - the spark youth empowerment platforms in Nigeria

AI and the Future of Advertising

To make advertising more effective, AI now makes it possible to target to the nearest possible unit of user preference.   By Olusola Amusan Gartner believes that...

5 marketing wins - the spark youth empowerment platforms in nigeria

5 Quick Marketing Wins

The right marketing strategies could be the difference between one company scaling up and another folding up.   By Ebube Okechukwu Every business has the same goal...

meet Samuel the digital marketer - the spark youth empowerment platforms in nigeria

Meet Samuel – The Digital Marketer

Samuel Babatunde Taiwo, also known as DJ Tee Flamez, is a Computer Network Engineer and also a Disc jockey.” “I took much time to develop myself by diversifying into...

digital marketing

Meet Abasifreke – The Digital Marketing Practitioner

Abasifreke Asuquo, also known as Abas or AB. is a Digital Marketing Practitioner, Website Designer and Blogger, from Nigeria. Abasifreke knew right from childhood that...