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brand building in a nutshell - the spark youth empowerment platfom in nigeria

Brand Building in a Nutshell

Starting a business in Nigeria is a piece of cake compared to building and sustaining a brand. There are a number of reasons for this, but one of the biggest of them all...

branding in a nutshell - the spark youth empowerment platforms in nigeria

Branding in a Nutshell

Branding is the livewire of any business. Charles O’Tudor explains to us why it matters and the effect it has on a business’ sustainability.   By...