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Maurice Ugwunoh - the spark youth empowerment platforms in Nigeria

Maurice Ugwunoh

As Creative Director at Noah’s Ark Communications, one of Nigeria’s most celebrated advertising agencies, Maurice Ugwunoh works across the agency’s elite teams to...

Ekeno Eyo - the spark youth empowerment platform in Nigeria

Ekeno Eyo

As the Chief Operating Officer of Noah’s Ark Communications limited, Ekeno Eyo is the brains behind the agency that has come with one of the most successful...

Amaechi Okobi - the spark youth empowerment platforms in Nigeria

Amaechi Okobi

Amaechi Okobi is the Group Head, Marketing Communications for Access Bank. He shares with us how the bank has achieved Total Recall and the values that are communicated...

Steve Babaeko - the spark youth empowerment platform in Nigeria

Into the Mind of a Maestro – Steve Babaeko

Steve Babaeko “I always find it difficult to write about myself. It’s not that I can’t – after all, I am a copywriter by training,” the advertising...

PR and Advertising - the spark youth empowerment platform in Nigeria

PR and Advertising – Two Sides of a Coin

Are there any real differences between PR and advertising or it is a figment of our imagination?   By Edafe Onoriode As communications professionals, sometimes we...

Advertising for SMEs - the spark youth empowerment platform in Nigeria

Advertising for SMEs

An advisory piece for SMEs as it relates to advertising. By Olufemi Rufai On advertising and SME Growth It is important to have good product/ services to offer people,...