The Spark

The Spark is a youth empowerment platform in Nigeria that projects the average Nigerian youth doing something, anything positive. Our mission is to reach out to as many youths, “EMPOWER and ENGAGE!!!

Coping mechanisms for a high pressure workplace

Coping Mechanisms for a High Pressure Workplace

Coping mechanisms for a high pressure workplace   By Tochukwu Macfoy Everyone who has ever held a job has, at some point, felt the pressure of work-related stress....

marketing on a shoe-string budget

Marketing on a Shoestring Budget

Beyond having a good idea, startups must be strategic to capture mindshare in a busy marketplace.   By Temitope Omole Marketing for a Fintech Startup Building a...

regulating the fintech space in Nigeria

Regulating the Fintech Space in Nigeria

How necessary is it to regulate the fintech space in Nigeria?   By Tolulope Omoleye-Osindero Quite similar to the internet, FinTech is currently one of the more...

wearable african art - the spark youth empowerment platform in Nigeria

Wearable African Art – Melia by Jade

Jadesola Rawa is the founder of Melia by Jade. She designs and markets stylish, contemporary and yet affordable pieces with a global appeal for women using ethnic...

Nigeria's Top 10 Ads - the spark youth empowerment platform in Nigeria

Nigeria’s Top 10 Ads That Achieve Total Recall

Nigeria’s Top 10 Ads that successfuully achieved total recall and remain evergreen in our hearts.   By Lynda Aguocha Achieving Total Recall is no piece of...

HELLO AIDA - the spark youth empowerment platform in Nigeria

Hello AIDA

Stop Press! ‘AIDA’ is not a female name!   By Lampe Omoyele If the headline of this article got your attention, it has fulfilled the ‘A’ of ‘AIDA’, one...

Orange Academy - the spark youth empowerment platform in Nigeria

A Touch of Orange – Orange Academy

In a chat with The Spark, Oluwafemi Odukoya, the Public Relations Officer and Spokesperson for Orange Academy fills us in on the impact the academy has had on the...

Chuka Obi - the spark youth empowerment platforms in Nigeria

An Insight into Insight Publisis – Chuka Obi

Everywhere he went, he was doing good. So is the story of Chuka Obi, with over eleven years in the industry, Chuka, a graduate of Nnamdi Azikiwe University, has moved...

Social media and Nigerian advertising - the spark youth empowerment platform in Nigeria

Social Media and Nigerian Advertising

Influencing consumer behaviour is the name of the game and social media is fast changing the playing field.   By Kanyinsola Ojeshina ‘’Joygirl, you can’t help...

experiential marketing - the spark youth empowerment platform in Nigeria

Experiential Marketing – Toyin Olatunji-Daniel

Toyin Olatunji-Daniel is one of the most renowned multimedia experts in the country and shares her thoughts on experiential marketing and why brands should deploy it....